Intel Argentina

“Intel Inside, #multitasking moms outside” was the concept used to promote tablets with Intel for Mother's Day in Argentina.

The hashtag #multitasking, was used on social networks to express the relation between modern day moms and everything they do on a day do day basis, and how the technology is always part of that. Concepts that emphasized creativity and sport in an everyday style were worked.

The creative assets that we made for this campaign included a web page and banners that coexisted in the social networks of the most important retailers of Argentina.